Sexual Assualt Awareness Month 2015

Background

Sexual Assault Awareness Month (SAAM) is an initiative that aims to raise awareness and understanding about the issues surrounding sexual assault and campus safety. Sexual Assault Awareness Month is an inclusive, action-based program that takes place in January each year.

Key Messages

Core message: Start talking, keep learning, and stand up against sexual assault. You can help end the violence.

Sexual assault: Sexual assault affects everyone, including people of all ages, genders, and sexual orientations.

Consent: Consent is an enthusiastic and freely given “yes!” It’s needed for every sexual activity and it can be revoked at any time.

Support: Support is available for survivors of sexual assault, and it’s OK to ask for help.

It takes a community: Everyone has a role in preventing sexual assault. Start talking, keep learning, and help end the violence.

Be a role model: Stand up for a respectful campus and ask the same of your friends.

Calls to action

  1. Start talking, keep learning, and stand up against sexual assault. Visit students.ubc.ca/saam to learn more.
  2. Attend one of several Sexual Assault Awareness Month events happening across campus in January.
  3. Wear denim on Denim Day, Wednesday, January 21 to show you’re standing up against sexual assault.

SAMPLE TWEETS

  • January is Sexual Assault Awareness Month at UBC. Find out what you can do to help end the violence. #saamUBC http://ow.ly/G4PTl
  • It’s time to start talking about sexual assault. #saamUBC http://ow.ly/G4PTl
  • Wear denim on January 21 and make a statement that there is no excuse for sexual assault. #saamUBC http://ow.ly/G4PTl
  • January is Sexual Assault Awareness Month at UBC. Show your support by wearing denim on January 21. #saamUBC http://ow.ly/G4PTl
  • Sexual assault affects everyone, including people of all ages, genders, & sexual orientations. Learn more. #saamUBC http://ow.ly/G4PTl
  • Everyone has a role to play in preventing sexual assault. Learn what you can do to help end the violence. #saamUBC http://ow.ly/G4PT

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